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Semtec: A million parts and a million possibilities.
Supplying the parts for the builders of tomorrow.
Semtec is a component supplier based out of Silicon Valley. They approached us to create a brand identity and website for their business with database management functionality. They supply components for print circuit board assembly. We wanted to create a tech focused brand identity in line with the industry.
The Branding: A million possibilities.
Interconnected branding identity and motifs.
Semtec was a brand identity we created from a name. The business owner was set on the name and nothing else about the branding. We took inspiration from PCB boards to create the green and blue gradient color as well as the PCB lines as a primary branding pattern. The products they sell would make their way to print circuit boards and we wanted to tie that idea together.
The Site: A million possibilities.
100,000 Line item e-commerce store.
Semtec has a database management software developed in-house on Microsoft SQL. This system proved to be the largest obstacle to overcome. To sync with our Shopify API we had to connect the Microsoft SQL database to an app that would create item pages based on custom categories we set. The client needed a rapid turnaround time, so we had to be aware of feature creep. We created a storefront with all their current products, but future phases of the site would have more functionality. Such as recommended products based on product specifications, automatic part finder, BOM builder, and much more.
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